The Fendi Peekaboo Bag

Fendi is taking their now iconic peekaboo bag one step further by collaborating with the likes of Gwyneth Paltrow, Cara Delevinge, Jerry Hall, Adele and Georgia May Jagger to name just a few.  All of whom have designed their own bags all in the name of charity.   To celebrate the opening of Fendi’s new British flagship store on New Bond Street, the bags are available to be purchased via an online auction that will run until May 30, 2014. All the funds raised from the sale of the bags will go to UK children’s charity Kids Company which supports inner-city children and young people in the UK.

Model Cara Delevingne and her version of the Fendi Peekaboo bag

Model Cara Delevingne and her version of the Fendi Peekaboo bag

So, if you’re looking for a bit of Cara’s street style, adele bling or you’re more of a “Gwyneth” (personally I am a fan of the chic design by Gwyneth) then you need to check out this unique opportunity to grab something special for yourself, and help some disadvantaged kids at the same time by logging in and making an offer on your favourite bag.

Gwyneth Paltrow and her chic version of the Fendi Peekaboo tote

Gwyneth Paltrow and her chic version of the Fendi Peekaboo tote

In order to bid on one of the Peekaboo Project bags, go to Fendi Peekaboo auction and follow the prompts.

Singer Adele puts her spin on her version of the Fendi Peekaboo bag

Singer Adele puts her spin on her version of the Fendi Peekaboo bag

Fendi’s Peekaboo Bag Gets A Charitable

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Ok so they may look a bit strange with their eyes and clearly they will be sold to the very rich but the name of fashion and charity.

@Fendi @KidsCompanyUK

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